Absolutely agree!
I don’t know what proportion of Cubase and ex. Cubase users to new users Steinberg expected to get? At the current price point however I think that generally you’re only going to get people who already believe that having some version of Cubase on your iPad would be a good thing, probably based on their own experience of using Cubase.
What is important about this is that it should give Steinberg a clear idea of the direction that the App has to evolve to satisfy this group, and that direction is very different from it might have been if 90% of people said that this was their first DAW.