Mastered For iTunes

+100. Could there be a bigger oxymoron than “Mastered for iTunes?” As if “iTunes” has ever delivered any kind of fidelity whatsoever? And then try to scam the general public that this is somehow special?

No matter how you attempt to dress it up - AAC is still a crap,lossy format - period. No amount of marketing hype or fancy filters can make it any better than the average MP3.

Most of my clients - whether MAC or PC - always want wav. The next most popular is the good ole MP3. In 11 years of operation - I have never had a single customer, colleague or anyone else for that matter - ever ask for aac.

It may be the default for Apple - but not the rest of the world.

VP