Yes, thats also how I see it.
The marketing department created something for a naive audience, not for semiprofessionals and professionals. We know that we can create a terrible GM sax line like this in, hm, 15 seconds and make it sound nice by having a proper sax player play it (or semi-nice by using a good sample / physical modelling… the KORG MOSS board is really good at such things).
But it is hilarious to watch. Especially with the disclaimer about how mispronounciation of the English language is not intentional. 