Pono

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Pono

Postby HowlingUlf » Thu Mar 13, 2014 11:20 am

Pono
New audio format, you perv!!! :twisted:
Discuss
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Re: Pono

Postby OldFecker » Thu Mar 13, 2014 12:50 pm

OK, I'll put my head above the trench...

The general music consuming public doesn't buy tunes to listen to the sound, they buy them to listen to the music.

It is the music which engages them at an emotional level; the sound quality itself does not (obviously, the sound quality has to be at a sufficient level so as not to interfere with the emotional punch of the music).

MP3 and decades of FM radio have shown us one important thing: that the general music consuming public does not care about sound quality!

They only want music that is good enough quality to listen to. Anything beyond that would probably be a waste of time where most listeners are concerned (but a good way for old rock stars to generate funding to research a "new" audio format).

Only engineers and audiophiles care about sound quality, but we are only a tiny fraction of the music buying population, and so we don't really count in the final sales figures.

Therefore, this new format is DOOMED TO FAILURE in the mass market! :mrgreen:
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Re: Pono

Postby Strophoid » Thu Mar 13, 2014 1:06 pm

Interesting, no word in that video on what it actually is though.
He's got some big names saying good stuff about it which I guess is a good start for a kickstarter. I'm not biting until I've heard it.
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Re: Pono

Postby Jarno » Thu Mar 13, 2014 1:41 pm

So this is marketing brand of Neil Young's "high-definiton" audio? Poor old Neil. Either he've been misguided or is trying to do the largest scam in the history of music industry. I think I already linked this one: https://people.xiph.org/~xiphmont/demo/neil-young.html the last time this was discussed. No, I'm not against uncompressed/losslessly compressed audio, but (when it comes to delivery format) anything above 44.1k/16 is just snake oil.
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Re: Pono

Postby HowlingUlf » Thu Mar 13, 2014 8:35 pm

mmm
same old same old snake oil all over again, then?
Although Neil Old managed to trick an amazing array of celebrities who ... should have known better?
And great link, Jarno! 8-) I shall read it this time! :oops: :lol:
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Re: Pono

Postby Jarno » Thu Mar 13, 2014 10:49 pm

HowlingUlf wrote:Although Neil Old managed to trick an amazing array of celebrities who ... should have known better?

I don't want to put Old Neil down (pun intended). He's a great musician (even though I hate his voice), but being a great musician doesn't mean you are expert on digital audio, which is based on facts that are not so intuitive: more is sometime less. Maybe he got fooled too. And about all those other celebrities: how could they know? Does every office clerk know how his/her computer use quantum-mechanic tunneling effect of electrons to do it's job?

BTW: Writer of that article also made a great video, where he shows in practise, how the digital audio works:
https://www.youtube.com/watch?v=cIQ9IXSUzuM
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Re: Pono

Postby OldFecker » Fri Mar 14, 2014 1:15 am

Oh dear, it gets more embarrassing.
His new "Pono player" is a strange triangular shape. Good grief.

http://www.digitalmusicnews.com/permali ... /ponoworst

edit: the RRP of this monstrosity is $399 !
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Re: Pono

Postby curteye » Fri Mar 14, 2014 1:31 am

OldFecker wrote:They only want music that is good enough quality to listen to. Anything beyond that would probably be a waste of time where most listeners are concerned


Aloha guys and IMHO soooooo true.

I brought this up almost a year ago.
viewtopic.php?f=198&t=44247&hilit=+fast+food
Sign of the times?

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Re: Pono

Postby Buchanan » Fri Mar 14, 2014 4:53 am

Funny when Neil Young wrote "(I got it home it was a) Loada Crap". :mrgreen:

And some of the most popular songs of the last century were less than pristine recordings. Office by day, studio by night affairs. Some I wouldn't have any other way though.
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